One Residences Rebranding - The ‘One’ Concept

As part of One Residences’ rebranding, we reintroduced this project based on the ONE concept. The word ‘ONE’ highlights each of the main unit selling points of this project. O: Outstanding Panoramic Views. N: Neighbouring Lifestyle Hubs. E: Effortless Connectivity. The entire project was rebranded using this concept. From their brochures, billboards to the print ads, every element represented the project’s new brand identity.